Privacy Policy
Last Updated: January 2025
Our Commitment to Your Privacy
arctic trca is deeply committed to protecting your personal information and respecting your privacy. This Privacy Policy explains what data we collect, how we use it, and the rights you have regarding your information when you engage with our authentic Inuit art, northern survival gear, and Canadian diamond collections.
By using our website and services, you agree to the collection and use of information as described in this policy. We are based in Yellowknife, Northwest Territories, Canada, and comply with Canadian privacy legislation including the Personal Information Protection and Electronic Documents Act (PIPEDA).
What Information We Collect
Contact Information
When you interact with our platform or submit inquiries, we collect:
- Full name
- Email address
- Phone number (optional)
- Message content and product interests
Usage Information
We automatically collect certain technical data:
- IP address and general geographic location
- Browser type and version
- Device information and operating system
- Pages visited and time spent on our website
- Referral sources and navigation paths
Cookie Information
We use cookies and similar tracking technologies to:
- Remember your preferences and consent choices
- Analyze website traffic and user behavior
- Improve website functionality and user experience
- Understand visitor engagement with our content
For detailed information about our cookie usage, please visit our Cookie Policy.
How We Use Your Information
Service Delivery and Communication
We use your contact information to respond to inquiries, provide product information, process requests for Inuit art pieces, arrange survival gear rentals, and facilitate diamond purchases. This includes scheduling consultations and providing updates about your orders.
Business Operations
Your data helps us maintain customer relationships, manage our inventory of northern products, process transactions, and ensure proper documentation for authentic Inuit artwork and certified Canadian diamonds.
Website Improvement
We analyze usage data to understand visitor preferences, optimize our website layout, improve navigation, and enhance the presentation of our Arctic product collections.
Marketing Communications (With Consent)
With your explicit permission, we may send updates about new Inuit art arrivals, seasonal survival gear offerings, diamond collection highlights, and special promotions. You can unsubscribe at any time.
Legal Compliance
We maintain records as required by Canadian law, including documentation for authentic Indigenous artwork, mineral certifications, and business transactions in accordance with Northwest Territories regulations.
Legal Basis for Processing
We process your personal information based on:
Consent
When you provide information through our contact forms or sign up for marketing communications, you give us permission to process your data for specified purposes.
Contractual Necessity
Processing is necessary to fulfill our obligations when you engage our services for Inuit art acquisition, survival gear rental, or diamond purchases.
Legitimate Interest
We have a legitimate business interest in maintaining customer relationships, improving our services, and operating our northern products business effectively.
Legal Obligation
We process data to comply with Canadian federal and territorial laws, including requirements for authentic Indigenous art documentation and mineral certifications.
How We Protect Your Data
arctic trca takes data security seriously and implements multiple layers of protection:
Encryption
All data transmitted through our website is encrypted using industry-standard SSL/TLS protocols to prevent unauthorized access during transmission.
Secure Storage
Personal information is stored on secure servers with restricted access, regular backups, and protection against unauthorized entry or data loss.
Access Controls
Only authorized arctic trca personnel have access to personal data, and access is limited to what's necessary for their specific roles.
Breach Notification
In the unlikely event of a data breach affecting your personal information, we will notify you within 72 hours as required by Canadian privacy law.
Note: While we implement robust security measures, no method of electronic transmission or storage is completely secure. We cannot guarantee absolute security but are committed to protecting your information using industry best practices.
Data Retention Periods
We retain your personal information only as long as necessary for the purposes outlined in this policy:
Contact Form Submissions: Retained for 3 years to maintain customer relationship history and respond to follow-up inquiries.
Transaction Records: Maintained for 7 years in compliance with Canadian business and tax regulations, especially for authenticated Inuit art and diamond purchases.
Marketing Communications: Kept until you withdraw consent or unsubscribe from our mailing list.
Website Analytics: Aggregated usage data retained indefinitely for business insights, but individual identifiers are anonymized after 26 months.
After retention periods expire, we securely delete or anonymize your personal information unless we are legally required to maintain it longer.
Information Sharing and Third Parties
arctic trca does not sell or rent your personal information to third parties. We may share limited data with:
Service Providers
We work with trusted service providers who assist with:
- Website hosting and technical infrastructure
- Email communication platforms
- Payment processing (if applicable)
- Website analytics and performance monitoring
These providers are contractually obligated to protect your information and use it only for specified purposes.
Indigenous Artist Partners
When you inquire about specific Inuit art pieces, we may share relevant contact information with the artists or their representatives to facilitate authentic transactions and ensure proper cultural protocols are followed.
Legal Requirements
We may disclose information when required by Canadian law, court orders, or government regulations, including compliance with Northwest Territories legislation and federal Indigenous heritage protection laws.
Business Transfers
In the event arctic trca is involved in a merger, acquisition, or sale of assets, your information may be transferred to the new entity, but you will be notified and your privacy rights will remain protected.
Your Privacy Rights
Under Canadian privacy law (PIPEDA), you have the following rights regarding your personal information:
Right to Access
Request a copy of all personal information we hold about you, including details about how it's being used and who it's shared with.
Right to Correction
Request correction of any inaccurate or incomplete personal information we maintain about you.
Right to Erasure
Request deletion of your personal data, subject to legal retention requirements for business transactions and authentic Indigenous art documentation.
Right to Data Portability
Request your personal information in a structured, machine-readable format for transfer to another service provider.
Right to Object
Object to processing of your personal information for marketing purposes or based on legitimate interests.
Right to Withdraw Consent
Withdraw your consent at any time for data processing activities that require consent, such as marketing communications.
How to Exercise Your Rights
To exercise any of these rights, please contact us through our website contact form. We will respond to your request within 30 days and provide verification of your identity before processing sensitive requests.
If you are not satisfied with our response, you have the right to file a complaint with the Office of the Privacy Commissioner of Canada.
International Data Transfers
arctic trca operates primarily in Canada. However, some of our service providers may be located in other countries, including the United States. When your information is transferred internationally:
- We ensure appropriate safeguards are in place through contractual agreements
- Service providers must comply with PIPEDA-equivalent privacy standards
- Data transfers are limited to what's necessary for service delivery
- Your privacy rights remain protected regardless of where data is processed
International customers inquiring about our Inuit art, survival gear, or diamond collections should be aware that their information may be stored and processed in Canada under Canadian privacy law.
Children's Privacy
arctic trca services are intended for adults aged 18 and over. We do not knowingly collect personal information from individuals under 18 years of age.
If you are a parent or guardian and believe your child has provided us with personal information without your consent, please contact us immediately. We will take steps to remove such information from our systems promptly.
Note: While we welcome families visiting our location in Yellowknife, all online transactions and inquiries must be conducted by adults.
Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices, legal requirements, or service offerings. When we make material changes:
- We will update the "Last Updated" date at the top of this policy
- We will notify you via email if you are on our contact list
- We may display a prominent notice on our website
- For significant changes, we may request renewed consent
We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information. Your continued use of our services after changes are posted constitutes acceptance of the updated policy.
Contact Us About Privacy
If you have questions, concerns, or requests regarding this Privacy Policy or how we handle your personal information, please contact us:
arctic trca
Yellowknife, Northwest Territories, Canada
Use our contact form on the website for privacy inquiries
We respond to privacy requests within 30 days
Privacy Commissioner of Canada
If you are not satisfied with our response to your privacy concern, you may contact the Office of the Privacy Commissioner of Canada:
Website: www.priv.gc.ca
Toll-free: 1-800-282-1376
Your privacy matters to arctic trca
We are committed to handling your personal information with respect, transparency, and in accordance with Canadian privacy law as we connect you with authentic northern heritage and craftsmanship.